Introducing The PROFILOR® Align180, a powerful 180-degree assessment completed by self and manager. Improved leadership success starts with alignment. 

The PROFILOR® Assessment

Unlock leader potential with 180 and 360 degree feedback

Personalized 360 Feedback Reports & Insights 

Get clarity through the eyes of direct reports and peers with The PROFILOR® 360 assessment. Backed by 50 years of research and Industrial-Organizational Psychology expertise, The PROFILOR® executive leadership assessments provide personalized feedback built around the multi-rater's input to help them master the right skills and grow in their career with purpose. 

Research & Science-Based 360 Assessments

Grounded in validated organizational research to ensure reliable 360 degree feedback and insights that promote real change and growth.

User-Friendly, Easy Administration

Designed for simplicity, the platform allows for quick setup and smooth navigation for both administrators and participants, minimizing time and effort.

Valid & Understandable 360 Degree Feedback Insights

Provides a clear, actionable 360 feedback report that participants and coaches can easily interpret and apply to improve their performance and leadership skills.

Accessible Technical & Customer Support

Responsive support team that ensures customers get helpful, timely assistance and guidance throughout the entire process.

Data Security and Simple HRIS Integration 

Seamlessly integrates with existing HR systems to automate key processes, reducing manual work and enhancing data consistency.

Global Norms & Benchmark Data

Offers comparative data to help organizations evaluate leadership performance and effectiveness against global standards.

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360 Degree Feedback Reports

Completing a 360° assessment with multi-rater feedback will provide the insights your leaders need to understand their greatest strengths and key development areas to achieve real growth. Individual 360 feedback reports for The PROFILOR® are available in a PDF format with detailed analysis of the feedback. Our interactive report, The PROFILOR® | ADVISOR+, is powered by AI to provide personalized development insights, suggestions, and coaching that are specific to your feedback. 

Science That Drives StrategicLeadership Performance

  • 1
    Leadership Competency Architecture
    The extensive research conducted to develop The PROFILOR® resulted in an underlying architecture of superfactors, competencies, and behaviors known to be important for leader success. As a leader moves from level to level, the titles of the 360 assessment competencies and how they are defined behaviorally may change, with the leadership 360 content reflecting these changes.
  • 2
    Global Norms and Validation Research
    In 2024, we conducted an extensive validation study, updated The PROFILOR® Technical Manual, and updated global norms for our standard 360 degree assessments across all leadership levels, from Senior Executives to Mid-Level Leaders or Individual Contributors.
  • 3
    Research Collaboration
    Our partnership with the University of Minnesota ensures rigorous, unbiased validation research. Their Ph.D. candidates also use anonymous data to generate new insights. In addition, we get many research and product evolution ideas from our clients. We love to seek ongoing feedback from clients and find out how we can evolve to help them evolve with how they are using leadership development assessments.
  • 4
    An Expansive Future: The Insights Leaders and Organizations Need
    The PROFILOR® has always been associated with 360-related assessment solutions, but our future has much more in store! We are listening to our clients and we understand their needs and how the future will change these needs.

Our 9 Standard 360s 

(click on the model to learn more about it)
Senior Executive
Sr-Exec-Wheel-2025-2
Audience:
Executives responsible for enterprise-wide leadership of a business group or function (e.g., business group executives, senior corporate functional executives).
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Direct Report, Peer, Other
 
Languages:
12 Languages - Chinese (Simplified), Dutch, English (British), English (US), French, French Canadian, German, Italian, Japanese, Portuguese (Brazilian), Spanish, Swedish
 
Development Suggestions:
Development suggestions available on request 
Business Unit Leader

Bus-Unit-Leader-Wheel-2025-2

Audience:

Leaders with full responsibility for a P&L unit, managing multiple functions (e.g., General Manager, Managing Director, Business Unit Leader, Country Manager; P&L Leader).

Perspectives:

Self, Primary Manager, Secondary Manager (up to 2), Direct Report, Peer, Other

Languages:

12 Languages - Chinese (Simplified), Dutch, English (British), English (US), French, French Canadian, German, Italian, Japanese, Portuguese (Brazilian), Spanish, Swedish

Development Suggestions:
Development suggestions available on request 
Mid-Level Leader
Mid-Level-Leader-Wheel-2025
Audience:
Managers and directors within a business or corporate function, product line, or region; leaders with two or more layers under them.
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Direct Report, Peer, Other
 
Languages:
12 Languages - Chinese (Simplified), Dutch, English (British), English (US), French, French Canadian, German, Italian, Japanese, Portuguese (Brazilian), Spanish, Swedish
 
Development Suggestions:
Development suggestions are available
First-Level Leader
First-Level-Leader-Wheel-2025
Audience:
Individuals in first-line management positions who have people reporting to them (typically hourly-level employees).
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Direct Report, Peer, Other
 
Languages:
7 Languages - Chinese (Simplified), English (US), French, French Canadian, Spanish, Japanese, Portuguese (Brazilian)

Development Suggestions:
Development suggestions are available
Individual Contributor
Ind-Contributor-Wheel-2025
Audience:
Professional and exempt-level positions. Model is more execution-oriented and less advisory or diagnostic in nature than that of the Internal Consultant model.
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Group A, Group B, Other
 
Languages:
7 Languages - English (US), French, German, Italian, Portuguese (Brazilian), Spanish, Swedish

Development Suggestions:
Development suggestions are available
Key Account Manager
Key-Acct-Mgr-Wheel-2025
Audience:
Primary responsibility is to grow and service accounts worldwide. Recommended for those who manage strategic, global, national, or key accounts. 
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Internal Colleagues, Customers, Other
 
 Languages:
1 Language - English (US)
 
Development Suggestions:
Development suggestions are available
IT Manager
IT-Mgr-Wheel-2025
Audience:
Those who manage IT programs, create and manage work unit/development strategies, processes, and budgets, responsible for hiring, managing & developing IT employees. 
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Peer, Internal Customer A, Internal Customer B, Other
 
Languages:
1 Language - English (US)
 
Development Suggestions:
Development suggestions are available
Sales Manager
Sales-Mgr-Wheel-2025
Audience:
Responsible for managing account representatives as well as achieving top-line results for the region or business unit. Recommended for those who have account reps reporting directly to them. 
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Direct Reports, Peers, Other

Languages:
1 Language - English (US)
 
Development Suggestions:
Development suggestions are available
Internal Consultants
Int-Consultant-Wheel-2025
Audience:
Individuals in staff positions who function primarily as consultants to the business. Variety of disciplines, including but not limited to, finance, accounting, human resources, marketing, quality, and legal. 
 
Perspectives:
Self, Primary Manager, Secondary Manager (up to 2), Clients, Peer, Other
 
Languages:
1 Language - English (US)
 
Development Suggestions:
Development suggestions are available

Schedule a Meeting With An Expert

Let us help you unlock leader potential with The PROFILOR® assessment.